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	<title>EnduroBrand</title>
	<link>http://www.endurobrand.com</link>
	<description>The experiences of run commuting and reviews about the endurance products sustaining the journey.</description>
	<lastBuildDate>Fri, 27 Aug 2010 03:55:43 +0000</lastBuildDate>
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		<title>Race Recap &#8211; Redefine Winning</title>
		<description><![CDATA[The past couple weeks has been a flurry of activity and training. Most of the work related activity has kept me at bay from writing on a normal schedule. The training and racing over the past couple months has provide a handful of stories, but nothing overwhelmingly compelling enough to break through the busyness of [...]]]></description>
		<link>http://www.endurobrand.com/training-log/race-recap-redefine-winning/</link>
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		<title>Kinesys Performance Sunscreen</title>
		<description><![CDATA[The heat of summer is officially cranked up to high intensity. While hydration tends to be the topic demanding the attention in the summer months, it&#8217;s time to shift focus to protecting your skin as you pour on the mileage. Sunscreen is the key element to remember as a line of defense as you leave [...]]]></description>
		<link>http://www.endurobrand.com/reviews/kinesys-sunscreen/</link>
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		<title>Chapter One Complete.</title>
		<description><![CDATA[On June 22 last year, my journey began as a run commuter. The plan was simple. Drive to work on Monday loaded up with a week&#8217;s worth of necessities and stow the car in the studio parking garage. Run home from the studio on Monday evening. Tackle two days of round-trip commutes to and from [...]]]></description>
		<link>http://www.endurobrand.com/training-log/chapter-one-complete/</link>
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		<title>Saucony Kinvara &#8211; Built for Speed</title>
		<description><![CDATA[Stepping to the starting line of a race, my mind circles in thought. Lately it has been anxiety about my gear. This new found anxiety revolves around one big question: Am I wearing the right shoes today? As you can imagine, shoe selection for racing or speed work is kind of a big deal. After [...]]]></description>
		<link>http://www.endurobrand.com/reviews/saucony-kinvara/</link>
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		<title>Week 27: Breaking The Unscripted Interruption</title>
		<description><![CDATA[Setting goals and falling short due to unplanned interruptions makes for tough waters to navigate. As a runner who&#8217;s thrived on determination and pushing through adversity for years,  it&#8217;s hard when an injury draws my training to a screeching halt. Ironically there&#8217;s always something of beauty and appreciation waiting on the other side of injuries.
Years [...]]]></description>
		<link>http://www.endurobrand.com/training-log/week-27-breaking-unscripted-interruption/</link>
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		<title>Earth Day Celebration</title>
		<description><![CDATA[Years have passed with a simple awareness of Earth Day. Until recently doing my part covered the basics &#8211; reuse, recycle, etc. In the wake of the economic recession sustainability became cemented as a permanent fixture both within social acceptability and my everyday life. The arrival of Earth Day this year is much different than the [...]]]></description>
		<link>http://www.endurobrand.com/training-log/earth-day-2010/</link>
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		<title>Endurance Magazine Features EnduroBrand</title>
		<description><![CDATA[Months ago when my run commuting journey was merely in its infancy there was only distant thoughts about the potential of this venture making media waves. Everything changed though on April 1 with the release of Endurance Magazine&#8217;s monthly edition. The cover and feature article showcases the EnduroBrand run commuting project.
There are few words to [...]]]></description>
		<link>http://www.endurobrand.com/training-log/endurance-cover-story/</link>
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		<title>Sport Science &#8211; Locally Sewn</title>
		<description><![CDATA[Living in the Carolinas the history of textiles are woven into the region&#8217;s DNA. While the last decade produced plenty of stories about Main Street American textile mills closing their doors, a progressive player in the performance tee shirt arena has pulled mill door back open staking their claim in being &#8220;Locally Sewn&#8221;. Sport Science [...]]]></description>
		<link>http://www.endurobrand.com/reviews/sport-science/</link>
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		<title>Brooks Running &#8211; Green Silence</title>
		<description><![CDATA[Silence is golden. Imagine the impact a simple running shoe can make in the world by focusing on the environment. Think a little lateral for a minute. Some remember a time when leisure suits were hot stuff &#8211; not most of us though. Well Brooks Running reaches deep into the closet for these once treasured [...]]]></description>
		<link>http://www.endurobrand.com/reviews/brooks-running-green-silence/</link>
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		<title>Soleo Organics &#8211; Sunscreen</title>
		<description><![CDATA[Sunscreen is the last layer of protection you can wear when you hit the roads. Naturally your skin and body will appreciate Soleo Organics Sunscreen more than you can imagine. In the quest to live a more sustainable life most of us have naturally gravitated toward organics primarily while grocery shopping. Until recently sunscreen would [...]]]></description>
		<link>http://www.endurobrand.com/reviews/soleo-organics-sunscreen/</link>
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		<title>New Balance &#8211; Nbx Cocona Socks</title>
		<description><![CDATA[Paradise found. The last place you’d imagine sporting coconut shells is on your feet. Find yourself in sock paradise plowing through the miles in the NBx Cocona Socks by New Balance. With just under half the fiber content in these sock derived from the coconut shell, you’ll enjoy superior moisture wicking and a performance fit [...]]]></description>
		<link>http://www.endurobrand.com/reviews/new-balance-nbx-cocona-socks/</link>
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		<title>Week 25: Spring Ramp Up</title>
		<description><![CDATA[The winter season seems to wear on my inspiration to log the mileage more and more each year. This year was no exception especially being so unseasonably cold. With spring officially kicked off the race calendar literally seems to have a 5k on the docket every weekend somewhere in the immediate region. At first blush [...]]]></description>
		<link>http://www.endurobrand.com/training-log/week-25-spring-ramp-up/</link>
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		<title>Week 24: Breaking Barriers</title>
		<description><![CDATA[When this whole adventure began the vision was to run commute for one-hundred days and cover the distance of one-thousand miles. Setting this goal seemed so far from attainable that few even heard about it until now. This week achieving the goal started becoming more real then I ever imagined when hitting the road on [...]]]></description>
		<link>http://www.endurobrand.com/training-log/week-24-breaking-barriers/</link>
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		<title>Week 23: Lifestyle Running Begins</title>
		<description><![CDATA[Over the past three months many changes have been in the mix. If you’ve visited EnduroBrand in the past you might have gotten used to weekly updates and a steady stream of product reviews. With the bulk of changes now drifting off into the past, a new pace of life is settling in to redefine [...]]]></description>
		<link>http://www.endurobrand.com/training-log/week-23-lifestyle-running-begins/</link>
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		<title>Yankz! &#8211; Shoe Lacing System</title>
		<description><![CDATA[For years I&#8217;ve heard stories about other runners changing shoes mid-stream in the marathon and watched a handful of triathlon transitions. Curiously I&#8217;ve always wondered how this could be possible to do without giving up precious time. Maybe a clumsy nature has plagued my shoe tying skills since each story that stands out didn&#8217;t mentioned [...]]]></description>
		<link>http://www.endurobrand.com/reviews/yankz-shoe-lacing-system/</link>
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		<title>Hello, New Decade!</title>
		<description><![CDATA[The close of the decade is hard to imagine. Seems like only a short blink of an eye ago everyone was preparing for the Y2K unknown. Today we are now 10 years into the unknown and although the world has changed it didn&#8217;t all happen with the unwinding of one large computer glitch. Is that [...]]]></description>
		<link>http://www.endurobrand.com/training-log/hello-new-decade/</link>
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		<title>Week 22: Tough Road</title>
		<description><![CDATA[Sometimes I wonder how most runners keep it together weaving training into everyday living. This week was a perfect example of hitting a training wall while navigating a stressful work schedule. Walking out the door on Monday morning the week seemed perfectly laid out. I&#8217;d continue to click off the miles charging toward the 1000 [...]]]></description>
		<link>http://www.endurobrand.com/training-log/week-22-tough-road/</link>
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		<title>Nathan &#8211; L.E.D. Safety Strobe</title>
		<description><![CDATA[In mid-2009, a new accessory by Nathan &#8211; Human Propulsion Laboratories joined my family of gear. The L.E.D. Safety Strobe was a required accessory for all runners participating in the Blue Ridge Relay which was my influenced introduction. Though I&#8217;ve always turned a blind eye to &#8220;safety&#8221; accessories, later in life and since having a [...]]]></description>
		<link>http://www.endurobrand.com/reviews/nathan-safety-strobe/</link>
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		<title>Post-Race: Thunder Road Marathon</title>
		<description><![CDATA[On December 12th, Charlotte was the settling for my eighth bout with the marathon. The Thunder Road Marathon traverses 26.2 miles of rolling hills around the center city area of Charlotte, NC creating a challenging yet near perfect course for marathon racing.
With distant memories of my last two marathons fading into the past, I approached [...]]]></description>
		<link>http://www.endurobrand.com/training-log/post-race-thunder-road-marathon/</link>
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		<title>Musing Music &#8211; 80s Playlist</title>
		<description><![CDATA[Some runners love music and religiously plug up to the iPod for every run. Years ago, a walkman (remember that cassette tape deal) was a mainstay item in my gear bag for all Cross-Country and Track meets. A rockin&#8217; cassette mix, fresh AA-batteries, adjustable headset and a pre-race run were the ideal combination to produce [...]]]></description>
		<link>http://www.endurobrand.com/training-log/musing-music-80s-playlist/</link>
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